Background:
In today’s real estate market, staying competitive is crucial. A leading brand partnered with us to develop a centralized technology suite, revolutionizing sales. This case study explores how this suite reshaped real estate sales and boosted agent success.
Highlights:
- Finding Sellers | Seller Leads: Seller Leads module predicts listing prospects before they express intent to sell, leading to a 50% increase in predicting homes entering the market within the first year.
- Contacting Prospects | Listing Experience: The presentation builder impresses prospects and boosts conversion rates three times higher than the industry average.
- Listing Appointment and Securing the Listing: Agents navigate listing appointments confidently, securing listings swiftly and efficiently with personalized insights.
- Finding Buyers | Buyer Locator: Buyer Locator targets potential buyers' preferences, enabling agents to drive faster sales with targeted marketing strategies.
- Market and Selling Listing: The suite guides agents, helping them analyze market trends, adapt strategies, and ensure successful transactions.
Approach:
- The brand’s adoption of a centralized and integrated technology suite marks a paradigm shift in real estate sales. By leveraging data aggregation, predictive analytics, and machine learning, agents are equipped with powerful tools to navigate every stage of the selling and buying journey with precision and efficacy. As the industry evolves, the technology suite remains a cornerstone of the brand's commitment to excellence and innovation in real estate sales.
Results:
- 50% increase in predicting homes entering the market.
- Seller Leads boasting a conversion rate 3x higher than the industry average.
- USD10 m in sales within 18 months through agent closings.
- 74% adoption rate of Seller Leads.
- Enhanced digital personalization capabilities.
- Contribution to securing new franchise sales and retaining existing brokerage firms.